Leaders Guiding Our Way
Our leadership team brings deep CPG expertise, bold vision and a hands-on mindset in everything we do, driving a culture of continuous growth.
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Dive into
Our Story
The human
side of CPG Buyer AI
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Allow us to introduce ourselves
We’re building CPGBuyerAI — your CPG buyer discovery platform. Our mission is to help consumer packaged goods companies of all sizes discover verified buyers, unlock new distribution channels, and scale their sales through intelligent AI automation.
16+ years of
CPG excellence
starIndustry Assets & Achievements
Our Journey by Numbers
trophy 50+ Industry Events Organized
graph_1 150k+ Buyer and Seller Connections
location_on 40+ Countries Reached
language 2.5M+ Buyers Sourced
star 40K+ Customers
monitoring 86% Customers Saw Growth
star CPG Buyer AI Leaders
Sid Patel
CEO
Entrepreneur at heart. Too many ideas. Breaks things. Obsessed with the CPG industry and always chasing what’s next.
Ankita Okate
Chief Growth Officer
Dog lover. Happy soul. Number one fan of herself. Stanford MBA.
Malvika Patel
Technical Project Manager
PMP-certified with 15+ years in billion-dollar firms. Now trying to help us.
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Industry People
We come from the industry. We’ve built, owned, and sold CPG brands — so we know what growth really takes.
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Global by DNA
From our trade shows to our AI platforms, we’ve always been global — connecting brands and buyers across every major market.
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Education
We’re always teaching how to sell CPG better — sharing what works, what doesn’t, and what the industry needs to grow.
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Context
We understand how CPG sales and distribution really work — every product, buyer, and market move is built on that understanding.
The Story
Behind CPGAgentAI
16+
CPGBuyerAI is built by Beverage Trade Network (BTN) — a global company with over 16 years of experience matching buyers and sellers across the CPG, beverage, and hospitality industries. BTN organizes world-renowned competitions such as the London Competitions, Sommeliers Choice Awards, and Bartender Spirits Awards, along with international trade shows like the International Bulk Wine & Spirits Show (IBWSS).
With a proven track record of connecting brands and buyers in 40+ countries, BTN now brings its global network and CPG expertise into the AI era. CPGBuyerAI helps consumer packaged goods companies discover verified buyers, unlock new distribution channels, and scale sales through intelligent data and human-verified insights.
50+
After 50+ global trade shows and competitions, we saw a clear gap — great CPG brands weren’t reaching the right buyers. Outreach was harder, data fragmented, and too many good products missed their global opportunity. The question of who to pitch and how to pitch was becoming more important than ever.
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We built CPGBuyerAI to blend the logic of AI with real-world sales needs. It takes your goals and uses our proprietary intelligent methods to discover new buyers each month that truly align with your distribution goals and brand. By analyzing thousands of data points, the platform generates a fit score for every buyer — showing you not just who to contact, but why they’re a match. It delivers the reasoning and buyer intelligence you need to make the right pitch.
2.5M
As we build the world’s smartest and fastest-growing CPG buyer database, our goal is simple — to help every brand find new buyers each month, aligned with its distribution lifecycle and growth goals. By combining modern data discovery methods with advanced AI, we’re redefining how brands connect, grow, and scale. We’re not just building a database — we’re building the future of buyer discovery.
star We Work Hard
Our Mission and Values
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Powering CPG Growth
We connect brands with verified buyers, data, and insights that accelerate distribution and sell-through.
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AI + Human
Every insight begins with AI and ends with human verification. Our hybrid model ensures every buyer, data point, and intel is accurate, relevant, and actionable.
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Growing Buyer Network
Over 2.5 million verified CPG buyers and expanding daily — your access to retail, on-trade, and private-label channels worldwide.
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Fit Over Frequency
Every buyer is scored for relevance, alignment, and readiness — so your outreach hits where it counts.
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Market Intelligence
We turn data into direction — surfacing signals, trends, and category opportunities before they go cold.
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Global, Local Impact
From regional chains to global retailers, we help brands enter new markets with intelligence and confidence..
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Always Evolving
Our data, AI, and insights evolve with it — constantly learning from real-world performance.
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Customer Centricity
Connecting CPG professionals from every corner of the world through strategic events.
Ready to Transform your CPG Sales?
Join thousands of CPG companies already using CPGBuyerAI to discover high-value prospects. Your buyers are out there — CPGBuyerAI helps you find them, faster and smarter.